Pay Per Lead (PPL) is a performance-based marketing model where your business only pay when a qualified lead is generated — not for clicks or impressions. This “pay only for results” approach ensures you’re investing in actual potential customers, not vague marketing metrics.
A PPL company like Design Zeen focuses on generating high-quality, verified leads that meet your custom criteria. We manage the entire lead generation process — from targeting to delivery — using multiple advertising platforms and advanced digital strategies. Whether it’s a small business in Limpopo or a large company in the Western Cape, our goal is to deliver leads that are ready to convert.
Appear at the top of search results when people are actively looking for your service.
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Ideal for visual-driven or local businesses targeting specific demographics.
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Organic traffic with strategic content targeting, delivering sustainable leads over time.
Contact UsNo matter the channel, we optimise every campaign to deliver verified leads at a predictable cost per lead.
We start with a one-time setup fee to create a customised lead generation strategy for your business. This includes:
Using advanced digital marketing techniques, we drive highly targeted traffic to your landing pages or contact forms. Our strategies include:
Qualified leads are delivered directly to your inbox or CRM system. Each lead is verified to ensure it meets your predefined criteria.
You only pay for the leads that match your requirements. No wasted budget, no guesswork—just real, actionable leads
Let's have free one-to-one meeting to see how your website is performing and how we can improve it.
See the power of SEO and how a successful SEO strategy helped ZuZanna's Wellness rank number 1 for the keyword ‘healthy rusks to buy’, increasing sales by 384%.
Only pay for results, not clicks or impressions
Real-time tracking and reporting ensure you know exactly where your money is going.
Scale your campaigns up or down based on your business needs
As a South African-based Pay Per Lead agency, we understand the unique needs of local businesses.
Our Pay Per Lead service is perfect for businesses in:
Drive sales with targeted product inquiries.
Attract patients for clinics, hospitals, or specialists.
Capture bookings and inquiries for hotels, tours, and more
Connect with clients needing legal advice or representation.
Generate leads for loans, insurance, or investment services.
Get leads for plumbing, electrical, or construction services.
Find buyers, renters, or sellers in your area
Attract students for courses, schools, or training programmes.
You only pay for leads that meet your criteria, ensuring a high return on investment (ROI).
Our campaigns target the right audience, reducing wasted ad spend.
Unlike traditional SEO, PPL delivers leads in a shorter timeframe.
We specialise in creating campaigns that resonate with South African consumers.
Here are some testimonials from our happy clients.
Ready to grow your business with high-quality, cost-effective leads? Contact us to discuss your goals and let us create a customised Pay Per Lead strategy for you.
Pay Per Lead is a marketing model where you only pay when a lead is generated that meets your predefined criteria. It's a low-risk, results-focused approach that prioritises actual business outcomes.
We handle everything from campaign setup to lead delivery. We craft your strategy, run ads on platforms like Google, Meta, and LinkedIn, optimise landing pages, and verify every lead before it’s sent to you.
Each lead is filtered using your custom criteria (location, interest, budget, etc.). We also use automation and manual reviews to ensure lead quality and accuracy.
Depending on your audience, we can use Google Ads, Meta (Facebook & Instagram), LinkedIn Ads, SEO targeting, Google Play Ads, email marketing and even YouTube video ads.
Yes. We work with businesses in all provinces including Gauteng, Western Cape, KZN, Limpopo, Mpumalanga, Free State, Eastern Cape, North West, and Northern Cape.
Most campaigns begin generating leads within 1 to 4 weeks. We’ll review progress with you regularly.
Yes, we can cap your leads based on budget or sales team capacity. Our service is flexible to fit your business size and goals.
Our pricing starts from R250 per lead, with custom quotes based on your industry and required volume. Setup fees vary based on campaign complexity.
Traditional ads charge you for clicks or impressions, which may not result in customers. Our PPL service ensures you only pay for actual leads, making it more cost-effective and transparent.
